As business owners, we get busy. From managing the day to day to putting out fires, there’s always something or someone that demands our attention. On top of that, we need to focus on lead generation. But it’s not enough to just generate ‘leads’. We also need to follow up with these people. Following up […]
Continue reading >Last week, I sent out a survey asking you if you’ve tried facebook ads or thought about it. Here’s what one of the subscribers said and my answers: Q1: How much does it cost to advertise on Facebook? A: For financial planners, phone leads range between $6-$15. And, appointment leads (people who book themselves into […]
Continue reading >Today, I am finally! getting over the bad flu we’ve been passing around. The FB campaign I built for a new client is launching this week. Starting tomorrow, I’ll be knees deep building out an email automation campaign and a FB Ads campaign for a client, so it’ll be a buuuuuusy week. Let’s just hope […]
Continue reading >Most businesses begin with trying to cut costs as a way to grow. I’m all for keeping your business (and personal) expenses to the minimum. But the mistake you want to NOT make is spending too much time trying to cut back… … that it ERODES the benefits you gain from cutting expenses. Cutting expenses […]
Continue reading >The problem with high expectationsWhen you run a business or multiple businesses like some of the clients I work with, you understand the importance of leads and feeding the business with a consistent supply of it.Today’s topic is not about that. Instead, I want to shine the light on the truth about what you really […]
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